Meet Naming Matters

Naming Matters is a first-of-its-kind, patented and patent-pending Brand Automation Platform that facilitates and supports the creation and vetting of new names and brands.
Our platform reimagines this stressful and expensive process,
saving our users hundreds of hours and fostering creativity via our patented name space visualizations.
We originally created Naming Matters for our own naming company's use, so it is optimized to quickly and painlessly review name candidates, eliminate crowded and unavailable names, and focus deeper creativity on truly new and defensible directions.

We Know How To Do This: Some Of Our Names


Our Values

We do not accept advertising or share user information in any way.
Our intent is to build tools and services that enhance our users' creativity and efficiency.
Our aspiration is to enable our users to create better names and make better, smarter, and faster naming and branding decisions.
We enormously appreciate our subscribers and all our paid users who, along with our own investment,
enable us to continue to build out Naming Matters capabilities.

What Users Are Saying About Naming Matters

As part of re-incorporating our company, we had to choose a new name. Checking if a domain name was available using standard methods, was simple but did not give us any information about similar names and trademarks. Fortunately, we were able to use Naming-Matters solution. This wonderful service answered questions which would otherwise take weeks to research, within minutes. Thanks to Naming-Matters we were able to identify the only names that mattered in less than a day.
This is a wonderful service which I recommend wholeheartedly to any business with branding needs.
Co-founder, Telecommunications Company
Naming is not trivial. This is a self-service product -- by using the internet and a credit card I can access the equivalent of thousands of hours of naming and brand intelligence. Every single business will use this worldwide.
Senior Executive, Industrial Design Firm
It did an excellent job identifying classes and gave me instantaneous visual results. Providing this visual language is tremendous, puts everything in context. It does such a great job and is accessible, I can share it with my clients.
Senior IP Partner, Top 50 Global Law Firm
For our projects we look at USPTO and do Google search. But once the client gives our names to lawyers, we are lucky to get even 1 through out of 20, and that can take 1-2 weeks. With this product we will be able to present with much more confidence.
Studio Leader, Global Design Firm
We have ten offices and most do naming. I can’t believe it not helping with everything we’ve ever done.
Brand Director, Global Design Firm